Librarian - Marketing & Public Relations

The City of Flagstaff is looking for team members who are passionate about community, innovation, and quality of life. Come be a part of this cool community and see why the City of Flagstaff is Northern Arizona's employer of choice! 

This role actively supports and upholds the City’s stated mission and values. Under direct supervision of the Library Supervisor, employees of this classification perform day-to-day operations and lead worker responsibilities associated with an assigned library area.

ADMINISTRATIVE DUTIES

• Supervisory:  This job has lead worker responsibilities (provides training and guidance to others) but does not supervise. Provides input on performance evaluations.
• Budgetary:  This job has partial responsibility for budgeting at the program level including managing grant spending and activities.
• Strategic Planning:  This job has partial responsibility for strategic planning at the program level including assessing community needs and recommending goals and objectives to the Library Supervisor.
• Policies/Procedures:  This job has partial responsibility for policies and procedures at the program level including providing input on development, implementation, and interpretation.
• Compliance:  This job has partial responsibility at the program level for ensuring compliance with procedures from the City of Flagstaff, the Flagstaff City-Coconino County Public Library and others as determined by the Library Supervisor.
• Council Communications:  This job has partial responsibility for Council communication at the program level including making presentations regarding programs and/or grants.
• Reporting:  This job has partial responsibility for reporting at the program level including providing information on programming, grants, volunteer hours, and social media.

EXAMPLES OF THE WORK PERFORMED (ILLUSTRATIVE ONLY)

• Provides excellent customer service to both internal and external customers.
• Assists patrons with questions, computer issues, and research.
• May act as Library Supervisor as required. 
• Maintains and distributes community information.
• Takes the lead role on more complex issues.
• Selects and deselects materials (assesses library’s needs and orders appropriate materials).
• Assists patrons and staff with technology and works to identify and evaluate new and emerging technologies as they relate to the library. 
• May maintain specific portions of the library’s website.
• Plans, develops, and prepares programming (may include offsite programming) including scheduling venue, preparing appropriate content, leading the program or booking and vetting the presenter, creating flyers or other promotional items, purchasing appropriate materials, and hosting programs. 
• Actively seeks program presenters, community partners and exhibitors for the library. 
• Researches, writes and acquires grants to support the library. Maintains statistics and post reports.
• Prepares book displays and public service announcements.
• Maintains statistics on reference, programming, outreach, and volunteer hours.
• Provides reference assistance to all patrons, including assisting customers with the effective use of the library online catalog, online subscription databases, navigating the internet, locating reference and circulating materials, and providing suggestions for recreational and educational reading.
• Participates in local and statewide workshops, seminars, and committee meetings, as required.
• Makes presentations to library and community groups, including information about library services and programs. 
• Assists with emergency problems as established by library policy and procedures, including building malfunctions, building evacuations, medical emergencies, and patron behavior issues involving the police. Handles emergencies and difficult situations.
• Provides work direction and assists in training other staff, including temporary employees, volunteers, and student interns.
• Attends and participates in department and other library meetings when appropriate, contributing ideas and expertise toward meeting goals and objects of the department and the library.
• Prepares and submits narrative and statistical reports as assigned. 
• Periodically serves as building supervisor on evenings and weekends.
• Other duties as assigned.

Marketing and Public Relations Librarian

• Under the supervision of the Executive Assistant, takes a lead role in developing and implementing strategies to maximize communication between the library, the public, the media, and other outside agencies regarding library marketing.
• Consults with colleagues to design, plan, and execute marketing campaigns and promote the library’s brand. 

• Oversees, coordinates, and develops marketing materials and social media.
  1. Creating and/or coordinating the creation of program flyers, social media images, newsletters and website articles with program stakeholders and delivering them to appropriate media outlets and City contacts;
  2. Coordinating the library’s online calendar and social media tools to ensure advertised programs are accurate;
  3. Presenting information to library leadership, the media or press, and other organizations regarding library programs and services when necessary; 
  4. Updates library website with promotional content, monitoring relevance and accuracy.

• Markets library programs and services.
• Coordinates marketing materials across city and county libraries to ensure consistency. 
• Identifies potential community partnerships and underserved populations.
  1. Work with these partners to develop programming to meet community needs.
• Collaborates with local organizations and groups.
• Follows and assists others in following the City of Flagstaff’s Social Media Directive.

MINIMUM REQUIREMENTS

• Bachelor’s Degree in Library Science or related field.
• Two years of progressively responsible public library work.
• One year of experience working with library-related technology and online resources, including library circulation software.
• Or any combination of education, experience, and training equivalent to the above Minimum Requirements. 

DESIRED EXPERIENCE AND TRAINING

• Master’s Degree in Library Science.
• Three years of progressively responsible public library work.
• Knowledge about the local community and its resources.
• Knowledge of and experience with collection development/maintenance.
• Experience talking about library services to groups. 
• Experience planning, developing, and preparing library programming.
• Experience in early childhood education, storytimes particularly for ages birth through 5 years, ability to offer bilingual storytimes a plus (PALSmobile Librarian only).
• Fluency in a language other than English, particularly Dine, Hopi, and/or Spanish.

OTHER REQUIREMENTS

• Must possess, or obtain upon employment, a valid Arizona driver’s license.
• Weekend and evening work.
• Regular attendance is an essential function of this job to ensure continuity.

Bookmobile Librarian

• Must possess, or obtain upon employment, a valid Arizona driver’s license.  Additionally, a CDL Type B license is required within six months of employment. Good driving skills and safe driving record are imperative. Basic mechanical knowledge is necessary.
• Incumbents of this position are subject to pre-employment drug screening, post-employment random drug/alcohol screening, post-accident screening, and reasonable suspicion drug/alcohol screening.

PALSmobile Librarian 

• Must possess, or obtain upon employment, a valid Arizona driver’s license.  Good driving skills and safe driving record are imperative. Basic mechanical knowledge is necessary. 
• Incumbents of this position are subject to pre-employment drug screening, post-employment random drug/alcohol screening, post-accident screening, and reasonable suspicion drug/alcohol screening. 

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES (ILLUSTRATIVE ONLY)

• Language Skills:  Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.  Ability to write reports, business correspondence, and procedure manuals.  Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Mathematical Skills:  Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.  Ability to apply concepts of basic algebra and geometry.
• Reasoning Ability:  Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

PHYSICAL REQUIREMENTS AND WORKING ENVIRONMENT

• While performing the duties of this job, the employee is frequently required to sit, use hands or fingers to feel, reach with hands and arms, and talk or hear. The employee is regularly required to stand, walk, stoop, kneel, crouch, or crawl, and occasionally required to climb or balance, taste or smell. 
• The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 50 pounds.
• Vision requirements for this position include close vision, distance vision, and ability to adjust focus.
• Working conditions include occasional exposure to work near moving mechanical parts.
• The noise level in the work environment is usually moderate.